Choosing between JPG and PNG is not just a technical detail; it can significantly change how fast your website loads and how large your downloads are. Both formats have strengths and weaknesses. This guide explains when each format is best and how to experiment quickly with the Compress It Small image tools.
1. How JPG compression works
JPG is a “lossy” format designed for photographs and complex images. It removes details that the human eye is less sensitive to, which allows very high compression ratios. At moderate quality settings, the loss is usually invisible in normal use.
JPG is ideal for:
- Photos on blogs and portfolios.
- Background images and banners.
- Product photos without transparency.
2. How PNG compression works
PNG is “lossless”, meaning it preserves every pixel exactly. It also supports transparency and very crisp edges, making it perfect for logos, icons and UI elements. However, for complex photos a PNG can be much larger than a JPG of comparable visual quality.
PNG is ideal for:
- Logos and simple illustrations.
- Screenshots with sharp text.
- Graphics that require transparency.
3. Comparing file sizes in practice
To choose between JPG and PNG for a specific image:
- Upload the original image to the image tools.
- Export one version as optimised JPG.
- Export another as optimised PNG.
- Compare file sizes and visual quality side by side.
In most cases, photos will be far smaller as JPG, while flat graphics with few colours may compress surprisingly well as PNG.
4. What about WebP and newer formats?
Modern formats like WebP can sometimes beat both JPG and PNG in size, but browser and platform support still varies. Compress It Small focuses first on widely supported formats, and you can introduce modern ones gradually once you understand your audience.
If your goal is the smallest possible size, start by choosing the right format for each type of content, then apply additional compression only where it makes sense.